The planning of tourism development at a spatial
level is not in itself innovative on a world
scale: indeed it has been the subject of technical
studies such as those carried out by the World
Tourism Organization (WTO). Often however these
have taken place in developing countries where
institutional systems are less well developed
than in Europe and where there are less sophisticated
local and regional planning systems. Moreover,
these plans are usually carried out by a central
planning authority (such as a provincial tourism
administration) and interaction with actors
and beneficiaries is limited, either because
supporting organizations are less well developed
or because there are little effective consultation
procedures.
Europe is fortunate in that most
countries of the EU have mature tourism industries
and highly experienced, diverse and skilled
supporting organizations working either directly
or indirectly with tourism. These, coupled with
well-developed local and regional/sub-regional
planning systems, provide good opportunities
to plan tourism spatially through the involvement
of numerous actors and beneficiaries. Up to
now, however, there has been a significant lack
of co-operation among both the public and the
private sector to plan tourism over a long-term
horizon and covering a distinct geographical
area. Innovatively, the RESTP methodology now
provides a framework to allow this to take place.
Specifically the innovative features
of the RESTP methodology include:
- setting out a framework for
all relevant actors and beneficiaries potentially
related to tourism to identify, plan and implement
sustainable tourism actions and projects as
part of a spatial strategy
- integrating tourism planning
as part of a wider land use/environmental/transport
framework over a specific region or sub-region,
taking into account the various needs, issues
and background of different European situations
- setting out a co-ordinated
programme for priority and future action areas
and projects, integrating these as tourism
circuits as part of the overall spatial strategy
- setting up a precise time horizon
for the planning of tourism actions at regional
and/or sub-regional level, identifying suitable
phasing over the 20-year plan period (i.e.
short, medium, and long term)
- using a consistent set of indicators
to assess potential tourism assets and the
environmental and socio-economic benefits
of new eco/cultural tourism developments
- setting up a framework for
consultation of both tourists and actors and
beneficiaries (typically those involved in
tourism, land use planning, conservation,
cultural heritage and environmental protection)
- setting up a permanent framework
to co-ordinate such actors and beneficiaries
(including key stakeholders) so that the plan
may be implemented, monitored and reviewed
through time.
Ultimately the RESTP methodology
is intended to be used as a working tool at
pan-European level, specifically in regions
and/or sub-regions where sustainable tourism
is seen as a vital contribution to reducing
socio-economic imbalances and pursuing environmental
protection and improvement. In this respect
the RESTP will be a prototype planning tool
for groups of authorities and stakeholders to
pursue such key objectives
in a region or sub-region as:
- redistributing tourism activities
spatially and increasing seasonality
- improving the environment through
tourism by strengthening conservation measures
and promoting environmentally sustainable
tourism
- planning additional eco/cultural
tourism activities
- making better use of environmentally
sustainable transport and travel
- carrying out greater promotion
and marketing
- setting-up priority and future
tourism action areas
- installing greater intra and
inter-regional co-operation procedures.
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